Welcome
About you
- Knowledge gap between you and your patients. Your patients don’t know what they don’t know, so they rely heavily on Dr. Google.
- Demand for clinics that can showcase their success in helping patients achieve their dreams in the fastest time possible.
- Availability of treatment plans and options for parents willing to do anything — even relocate — giving your patients the opportunity to shop around at the first hint of a setback.
- Competition on the market, forcing you to offer innovative and creative solutions that go beyond “cookie cutter” fertility treatments.
- Burden placed on your already overwhelmed nursing staff. Your nurses not only manage treatment, but they often play the role of WebMD, mental health professional, insurance expert, and friend.
- Forced suspension of new treatment cycles and elective procedures until further notice, wreaking havoc on your revenue.
- Inconsistent market response around the management of current treatment cycles — with some providers defying shutdown orders — increasing pressure on clinics that comply.
- Increasing need to engage with and deliver value to your patients, so they come back to you and not your competitor as soon as they can.
- Unknown reopening plans and timelines making it difficult to plan for when and how you will operate when the patients start to come back.
- Unpredictable nature of what reopening will look like and how it will affect you, your patients, and your staff.
- Rapidly changing safety guidelines making it difficult to protect the safety of your clinic and your patients.
- Fierce desire of your patients — who know that their clock is ticking — to have a plan to beat infertility, when you don’t even know when you’ll be able to treat them again.
How can you possibly manage it all?
By referring your current and prospective patients to an industry-leading expert who can fill the missing link between you and your patients — at NO COST to you.

Why partner with an infertility coach?
You don't know what you don't know.
Your Clinic
Infertility Coach
The missing link between your clinic and your patients
Your Patients
How?
- Improved success rates. Over and over, my clients tend to get pregnant faster because they make better-informed, evidence-based decisions without consulting Dr. Google, blogs, and forums. By increasing their chance of success, you improve your clinic’s success statistics.
- Improved patient health and wellbeing. With an emphasis on healthy lifestyle choices, stress reduction, and overall wellness, I support and encourage your patients as they adopt a fertility-boosting lifestyle.
- Increased client referrals. With faster success, our shared clients will naturally refer you more. In addition, I only recommend clinics that I have personally vetted and believe to be the best in the country. My clients don’t hesitate to push geographical boundaries — with my trusted guidance, support, and recommendation — to achieve their dream of becoming a parent.
- Patient retention. When your patients have someone by their side who has walked in their shoes — helping them set goals, make informed decisions, and listen to and validate their emotions — they are more willing to try again if a cycle does fail.
- Set your clinic apart. Individual whole-person-based coaching helps round out and address all of your patient’s potential needs while setting your clinic apart. At NO COST ever to you, make it easier for patients to choose you… by simply handing them my business card or adding my info to your website.
- Shift the burden of figuring out infertility off of your patients and your nurses. I help your patients sift through and make sense of all the medical records, doctor’s notes, and treatment plans. I help them ask the right questions. I follow up with your patients after their appointments, answering the non-medical questions that currently burden your doctors and nurses.
Testimonials
WHAT MY CLIENTS SAY
I started to work with Heather at the lowest point in my fertility journey, just after a fifth IVF cycle, ERA, and subsequent third failed PGD tested embryo transfer. Needless to say, the possibility of a biological child felt as if it were slipping away.
As a physician myself, I turned to Heather at first, not so much for help with medical decision-making, but because I was broken and looking for an impartial friend who could empathize with the emotional suffering I was experiencing.
Over the next year, Heather became an integral part of my ‘treatment team.’ During weekly brainstorming conversations with Heather, I began to realize that I had previously been completely deferential to my RE clinic doctors and nurses; often putting anxieties and questions aside as I knew that their expertise was far from my own scope of practice.
Week by week, for months, Heather provided me with small steps which stretched the limits of my comfort zone. I began advocating for my needs as a patient and even changed to a different physician within my RE clinic who was more responsive to my concerns. At the same time, Heather provided me with the female support and connection I had initially sought.
Ultimately, based on Heather’s encouragement, I sought a third opinion and became a patient at an RE clinic half way across the country. Talk about stretching my comfort zone! A cross-country journey was big step that I would have never imagined when I began this journey 4 years ago.
At my new RE clinic, I was able to work with a physician who re-instilled confidence in the IVF process for my husband and I. Our physician set statistics aside and tailored a treatment plan to my body. Our journey is not over but I am much closer to bringing home our miracle baby. Currently, Heather and I are working on new anxieties of early pregnancy after infertility.
Although Heather is not a reproductive endocrinologist, her summative experience sets her apart from other infertility mentors. Maybe, like myself, you feel you are just in need of a friend who has been where you are. However, in working with Heather you will have not only have a constant member of your infertility team who will provide emotional support and is in your corner through thick and thin, but who also helps you process information on a consistent basis and empowers you to make changes that can improve outcomes.
Best of luck to all of the infertility warriors.
I've been a patient at four IVF clinics in two states for 4.5 years, but Heather is literally the only person (doctors included) who has ever carefully read my medical records. She was immediately able to spot improvements that could have been made to my protocols. After 4 egg retrievals and 6 transfers that hadn't resulted in a baby, she told me that based on my results to date, IVF could still work for me -- and I was not crazy to keep putting energy and money into having my own genetic child.
Unlike a therapist, Heather will actually tell you what to do next and what to ask your doctors in order to make progress. I moved while working with her and appreciated that all the support was over the phone, so it didn't have to be interrupted. She was responsive when I needed something different (emotional work rather than strategizing or vice versa).
My new home doesn't have an IVF clinic, and Heather walked me through becoming a patient at a clinic 10 hours away, which I couldn't really wrap my mind around at the time. I was ultimately successful there.
I believe that working with Heather earlier could have cut a year or two off my journey. She backed up my intuition about what my last hurdle was, suggested a specific medication for it, and I am now 14 weeks pregnant with a healthy baby girl. While that won't be the outcome for everyone, Heather is the real deal -- none of this "just think positive" BS -- and I recommend her regularly!
It’s hard to put the value of Heather’s help into words. To say she is a wealth of knowledge is an understatement. The infertility journey can get overwhelming very quickly. Heather takes all the stress from you and takes it on herself.
I needed to switch clinics to one that specializes in recurrent pregnancy loss. Heather researched clinics in my city and called the clinics and asked questions to see which would be best suited for my individual needs. She will provide you with questions to ask, ways to advocate for yourself, and even sit in on consultations.
I have secondary infertility and felt as though I was letting infertility consume my life by obsessing over it, rather than putting time and energy into my son. Heather was invaluable in that she allowed me to not think obsessively about infertility. Being able to mentally disconnect from infertility is something for which I will forever be thankful.
If you’re feeling like you’re mentally exhausted by infertility, have unanswered questions, or wondering if you’re on the right protocol for your specific needs, then Heather will be as great of an asset for you as she was for me.
Before Heather began working with me as a coach, it seemed no one understood what I was going through with infertility and pregnancy loss. I felt isolated, sad and stuck, but making the decision to work with Heather changed that.
She comes with such deep knowledge of the infertility journey, and she makes you feel understood and supported in a way that your spouse, friends, family and doctors cannot. She works so hard to take an action-oriented approach to achieving your fertility goals that match your needs, no matter your fertility challenges.
Heather's coaching has taken me from being afraid not only that I couldn't achieve another pregnancy, but that if I did my body would not be able to safely carry it; to restoring my belief that both of those things are possible and will happen for me.
She is meticulous about understanding your medical background and connects you with the right experts, doctors and resources you need to find success on your infertility journey.
Partnering with Heather was a crucial step in our infertility journey.
Before Heather, we worked with a fertility center that did not have our best interests in mind. The doctor did not customize my protocol, and all three frozen embryo transfers failed. The doctor did not plan to change the protocol, and I felt frustrated with his approach.
Heather convinced us to change clinics. RMA of NJ provided a personalized protocol and took the time to understand my needs as a patient. Heather also recommended supplements, dietary and lifestyle changes that improved my results. She also provided amazing emotional support on our weekly calls.
My retrieval resulted in 7 normal blastocysts, and I am currently 14 weeks pregnant on the first try (knock wood). I am incredibly grateful for Heather's advice, support, and compassion. Working with her was integral to our success.
Working with Heather has facilitated breakthroughs in my cultivating a healthier mental space, as well as in brainstorming ideas to present to my doctor. In my previous cycles, I had employed the "grit-your-teeth-and-bear-it" method, with the hopes that it'd be "the end" (i.e., being pregnant) very soon. However, through weekly calls and daily check-ins, Heather helped me realize that it's important to serve and participate in all of the other aspects of my life that make me who I am, which has made me feel lighter, stronger, and more able to continue in my treatment.
Furthermore, even though Heather is not a doctor, her vast experience in the infertility world has rendered her invaluable in coming up with ideas to present to my doctor. Since my infertility is largely unexplained, our discussions have provided insight that has directly manifested to changes my doctor has made in my protocol.
Finally, Heather has provided unmatched support for a path that I've found to be, at its essence, lonely. A lot of people in my life don't want to or don't know how to talk about infertility; as a result, I have often felt isolated, which only exacerbates the grief I feel after failed treatment cycles. Heather, in contrast, has been an unwavering support whose empathy is so fully engulfing and genuine that I always leave our conversations feeling energized.
All in all, I would very much recommend working with Heather, for whatever stage you may happen to be in your infertility journey. She's helped, and continues to help, me get through this very difficult time.
When my third IVF cycle failed I knew I had to make some changes, I just didn't know what they should be. I knew I had to change clinics, but the thought of moving away from the comfortable and starting over was scary and overwhelming. I started doing my own research and got bogged down in conflicting medical opinions. I was feeling lost and confused when I decided to do a deep dive session with Heather.
She thoroughly reviewed my medical records, had detailed notes and suggestions and walked me through various scenarios. She even researched the best clinics and individual physicians at each clinic most suited for my diagnoses and individual circumstances. I received more information, guidance and support in that two-hour session than I have received from a single provider in over six years.
I left the session with a detailed, step by step plan. Heather provided me all of her notes with embedded links for convenience. I feel more confident and hopeful than I have in years and able to finally advocate for myself in this process, something I was not previously able to do. I truly feel the deep dive session was the turning point in my journey. Heather is emphatic, funny and so knowledgeable about all things fertility. I am so grateful to have found her.
I did a Deep Dive session with Heather. This was the right thing for me at this point in my course – a year into a diagnosis of POI and in between plans and clinics. I’ve been with two clinics and had multiple consults. Despite that, I haven’t always felt that my team was giving me all the information I needed or making the best decisions for me.
When I started this whole infertility course, I had no idea what I didn’t know, which makes it difficult to ask the right questions. In meeting with Heather, I was looking for an outsider view on my care and situation. The two-hour session was an opportunity to reflect on my progress so far with 6 IUIs under my belt, one of which was a converted IVF cycle. What has gone well? What could use improvement? What questions might I want to bring up as I establish care in a new clinic?
It was also validating to have an outsider’s perspective on some concerns I’ve had about various plans and providers. It’s difficult to know what is “normal” and not when you’re in the middle of such an emotionally exhausting experience! I’ve learned a lot in the past year and I really appreciated working with Heather to help fill in some of the holes!

Welcome
I have been in your patients' shoes.
5 Years
3 Retrievals
7 Embryo Transfers
4 Miscarriages
2 Stillbirths
1 Live Birth
My Coaching Methodology
Helping your patients beat infertility. FASTER.
Your patients have been on a long and hard road trying to become parents. But you and I both know that their journey is not over.
Beating infertility is possible when your patients are empowered, educated, and in control of their care and treatment plan.
How do I help your patients become parents faster? By arming them with:

EDUCATION

EDUCATION
Fertility treatments mean that your patients have to become nurses overnight, with zero training and no education. As a result, they are heavily reliant on your already overwhelmed nursing staff. I help your patients get answers to questions they didn’t even know needed to be asked to help make scientifically-based, well-informed decisions about their next steps.
- Recommending clinics and/or doctors based on each client’s unique situation
- Virtually/remotely attending consults and appointments as your patient’s advocate
- Debriefing with patients after all consults and appointments to ensure all information and options were understood
- Brainstorming questions to ask during and after appointments
- And more!

HOPE

HOPE
Wishing is the belief that your patients’ goal — building a family — will simply manifest into reality. Hope, on the other hand, is the belief that the future will be better than the present and your patients have the power to make it so. Together, I’ll help your patients build a hopeful mindset so they can — in partnership with you — seize control of their future.
- Developing a unique approach that works for each patient, with the goal of opening their mind — over time — to the possibility that they will become a parent
- Validating your patients' thoughts and emotions while pointing out unhealthy or unproductive ones
- Brainstorming action plans — and backup plans in the event of obstacles along the journey
- Identifying opportunities to take action that your patients may have missed but might impact future outcomes
- And more!

RESILIENCY

RESILIENCY
Your patients cannot beat infertility if they let every bump derail them. I help your patients develop the ability to accept the challenges of their situation, process and recover from pain more effectively, eliminate resistance to prolonged suffering, and find healthy ways to adapt and move forward.
- Developing ways to face and tackle the challenges of their unique diagnosis and prognosis
- Setting realistic goals and working toward them
- Identifying ways to live their life outside of infertility
- Learning self-love, self-compassion, and self-forgiveness
- And more!

ADVOCACY

SELF-ADVOCACY
It’s vital for your patients to be an active part of their fertility treatment teams. I teach your patients to voice what they need in a non-confrontational way. Most infertility warriors are not natural self-advocates and thus need help developing this skill.
- Helping your patients realize that they have a voice — and how to use it politely but effectively
- Identifying opportunities to speak up that they may have missed but might impact future outcomes
- Writing example scripts and emails that they can use for the specific situation while they’re still learning to self-advocate
- And more!

PARTNERSHIP

PARTNERSHIP
Your patients often feel isolated. They need to know that they are not alone on this journey. They need a fellow infertility warrior — not a member of your nursing staff — to support and guide them, pick up the pieces when their world is falling apart, and celebrate even their smallest wins.
Includes guidance and support in the following areas, based on personal experience and research:
- All paths to parenthood — trying to conceive on their own, fertility treatments, donor gametes, adoption, gestational surrogacy, and living childfree
- Interpersonal relationships
- Workplace issues
- And more!

WELLNESS

HEALTH & WELLNESS
Although it can be an uncomfortable topic for some, your patients’ overall health and lifestyle matters on this journey. I help them optimize it to be fertility-boosting rather than fertility-hindering — a crucial aspect of beating infertility.
Includes guidance and accountability for the following lifestyles:
- Ketogenic and intermittent fasting
- Paleo
- Whole30
- Mediterranean
- And more!
Additionally, includes workout and stress management plans.

My Results
WOMEN I WORK WITH
No two infertility journeys are the same, but your patients can beat infertility faster with my support when they:
Make scientifically-based, well-informed decisions about their next steps
Build a hopeful mindset so they can seize their future, rather than have it dictated to them
Develop the ability to accept the challenges of their situation and find healthy ways to adapt
Advocate for themselves with their doctors
Feel relieved to have someone on their care team who has been in their shoes
Start living their lives again — liberated, knowing that infertility does not define them


Simply Put
Patient success is clinic success.
An infertility coach is the missing link between you and your patients. An infertility coach like me — whose long and difficult journey resembles that of your patients — can be an invaluable member of your patient care and support team.
As your patients are successful, your clinic will be successful.
When you refer your patients to my services — at no cost to you — you will stand out as the clinic that ensures their patients beat infertility. Faster.
